Global Jasmine Tea Consumption Trends: Gaining Insights Into Emerging Market Opportunities

Oct 17, 2026

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According to research and statistics from PW Consulting, the global jasmine tea market size surpassed US2.1billion∗∗in2025,withtheAsia−Pacificregion,Europe,andNorthAmericaaccountingfor∗∗65.12.1billion∗∗in2025,withtheAsia−Pacificregion,Europe,andNorthAmericaaccountingfor∗∗65.13.07 billion by 2032, representing a compound annual growth rate (CAGR) of approximately 5.45%.

As the world's largest producer and exporter of jasmine tea, China continues to enhance its global influence and leadership in the scented tea sector, leveraging its abundant fresh flower resources, millennium-old intangible cultural heritage scenting techniques (Yin Zhi craftsmanship), and robust supply chain advantages.

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In 2025, China's jasmine tea exports reached 7,509.6 metric tons, with an export value of US58.01million∗∗andanaverageexportpriceof∗∗US58.01million∗∗andanaverageexportpriceof∗∗US7.7/kg, registering year-on-year (YoY) increases of 0.3%, 3.5%, and 3.2%, respectively. The number of destination countries and regions expanded to 81, an increase of 9 destinations compared to 2024.

The top 10 export markets by volume and trade were:

1.Japan

2.United States

3.Russia

4.Morocco

5.Hong Kong, China

6.Senegal

7.Vietnam

8.Singapore

9.Germany

10.Malaysia

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