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Your Brand, Our Expertise
- OEM/ODM Private Label Service

 

"Brand is a powerful force in attracting and retaining loyal customers. Tea is no exception."

Building a successful tea brand requires more than just quality products - it demands a partner who understands your vision and can bring it to life. At Houtu Tea, we believe that establishing a brand is much like nurturing a child: it requires dedication, care, and the right support system to flourish.

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Why Private Label?

 

When customers discover a tea they love, they connect it to your brand. That connection creates loyalty, repeat purchases, and long-term business growth. With your own private label, you gain the power to:

• Compete with industry giants while maintaining your unique brand identity

• Expand your product line quickly with low upfront investment

• Control your margins through direct partnership with a manufacturer

• Focus your energy on marketing, sales, and growing your customer base

We know this firsthand - we've built our own brands on the foundation of quality products and unwavering commitment to excellence. Now, we bring that same dedication to help your brand succeed.

 

Our Private Label Process

[Your Vision] → [Product Selection] → [Packaging Design] → [Production] → [Delivery]

 

Step 1

 

Understanding Your Business

We take time to learn about you - your target market, sales channels,

quality expectations, and growth goals. This insight allows us to recommend

the optimal tea selections for your customers.

Step 2

 

Product Selection & Tasting

From our extensive range of premium green teas, including:

• Gunpowder Tea- Robust, slightly smoky flavor with distinctive pellet-shaped leaves

• Chunmee Tea - Sweet, smooth finish with plum-like notes

Step 3

 

Packaging Solutions

Flexible options to match your needs:

Your Design: Provide your own packaging artwork; we produce and pack

Our Design: Share your concept or brand guidelines; our design team creates packaging

Step 4

 

Low MOQ Commitment

We support brands of all sizes with competitive minimum order quantities,

making it accessible for startups and small businesses to launch their private label collections.

Step 5

 

Quality Production & Delivery

Our factory handles everything - from production to final packaging

- ensuring consistent quality in every batch.

 

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Marketing Advantage: Focus on What Matters

 

"Small- to medium-sized businesses often have more work than staff. By off-loading behind-the-scenes work to Houtu Tea,

you are freed to focus on marketing your tea products and building your brand."

 

When you partner with us,
you gain:

 

• Expert tea consultation

- Our specialized teams help you select the best products

• Flexible & responsive service

- We adapt to your timeline and requirements

• End-to-end production support

- From blending to packaging to shipping

 

Let us handle the backend. You focus on growth.

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Bulk Supply & Wholesale Export - Reliable Tea Manufacturing Partner

 

For over 40 years, Houtu Tea has been a cornerstone of the global tea supply chain. As a leading exporter of Chinese green teas,

we have built our reputation on reliability, consistency, and competitive pricing that supports long-term business partnerships.

 

Our Production Capacity

 

Metric

Specification

Annual Export Volume

22,000+ metric tons

Factory Size

40,000+ square meters

Product Range

Gunpowder, Chunmee, Specialty Green Teas

Export Markets

West Africa, North Africa, Middle East, Europe, Central Asia

 

Understanding Tea Grades - Our Product Matrix

 

Grade Code

Description

Typical Use

41022

Premium Chunmee - Long, wiry leaves with excellent flavor

High-end retail, specialty shops

4011

9371

Standard Chunmee - Consistent quality, broad appeal

Mainstream wholesale, food service

9366

Popular Gunpowder - Robust flavor, excellent valuevv

Mass market, traditional retai

3505

Fine Gunpowder - Smaller pellet, smoother taste

Premium segments, modern consumers

9375

EU Series

 

Health-conscious markets

 

Not sure which grade suits your market? Our team provides consultation to help you select the optimal product for your customer base.

 

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Container Loading Solutions

Optimized logistics for efficient shipping:

• 20ft Container: 8-11 metric tons

• 40ft Container: 19-26 metric tons

We work with trusted freight partners to ensure competitive shipping rates and reliable delivery schedules to ports worldwide.

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Why Wholesale Partners

Choose Houtu Tea

• Competitive Pricing - Factory-direct pricing with volume discounts

• Stable Supply - Consistent quality from a single manufacturing source

• Flexible Scheduling - Regular shipments to maintain your inventory

• Quality Consistency - Every batch meets your specifications

• Market Intelligence - Insights into market trends and pricing dynamics

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Quality Control & Certification

- Trust Built on Excellence

Quality is not just a promise at Houtu Tea - it's a system. From tea garden to export port, every step is monitored, tested, and documented to ensure the tea you receive meets the highest international standards.

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Our Quality

Philosophy

"Quality is the foundation of trust. Without it, no partnership can endure."

We understand that when you choose Houtu Tea, you're trusting us with your reputation. That's why we invest heavily in quality assurance systems that give you - and your customers - complete confidence in every cup.

 

Full-Track Quality Management

1

Tea Garden

Pesticide

Control

Verification

2

Leaf Selection

Freshness

Monitoring

3

Processing

Temperature

Control

4

Packaging

Materials

Testing

5

Warehouse

Storage

Conditions

6

Export Inspection

Final

 

Certifications & Compliance

 

Certification

Scope

Market Relevance

ISO 9001

Quality Management System

International standard

HACCP

Food Safety Management

Global food industry requirement

Organic Certification

Organic Production Methods

EU, North America, Premium markets

Halal Certification

Islamic Dietary Compliance

Muslim-majority markets

EU Compliance

European Union Standards

European export

FDA Compliant

US Food & Drug Administration

North American market

 

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Third-Party Inspection

We collaborate with world-renowned inspection agencies to provide independent verification:

 

• SGS - Société Générale de Surveillance

• Bureau Veritas (BV) - Global inspection and testing leader

• CCIC - China Certification & Inspection Group

 

You can request inspection at any stage of production, with certificates provided for each shipment.

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Transparency
& Documentation

Every order includes:

• Certificate of Analysis (COA)

• Certificate of Origin

• Phytosanitary Certificate

• Bill of Lading

• Quality Inspection Report

"We believe in complete transparency. When you receive tea from Houtu,

you know exactly what you're getting - and why it's exceptional."

 

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Additional Services - Comprehensive Tea Solutions

Beyond our core offerings, we provide a full spectrum of services to support your tea business:

 

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Custom Blending

& Taste Matching

• Develop unique flavor

profiles for your brand

• Match existing product

specifications

• Create seasonal or

limited-edition blends

01

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Packaging &

Design Support

• Professional graphic design services

• Multiple packaging formats

(bags, tins, boxes, pouches)

• Label compliance with

destination market regulations

02

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Logistics &

Export Support

• Freight forwarding coordination

• Customs documentation preparation

• Incoterms guidance

(FOB, CIF, DP, etc.)

• Insurance coordination

03

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Market

Consulting

• Market entry

strategy for new regions

• Consumer trend analysis

• Competitor product benchmarking

• Pricing strategy consultation

04

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After-Sales &

Partnership

• Regular follow-up

on product performance

• Batch documentation archive

• Continuous improvement

collaboration

• Annual business review meetings

05

 

Why Choose Houtu Tea?

"Three generations of expertise. One commitment to excellence."

Our Track Record

Customization – Integrated Manufacturing & Trading (strong multilingual team, competitive pricing, in-house production and sales, origin-based advantages)

– Quality – Market Research & Study (a team committed to lifelong learning) – Shipping (direct partnerships with major carriers such as CMA, MSC, MSK, etc.)

 

Factor

Houtu Tea Advantage

Heritage

Established in 1987 - three generations of tea expertise

Scale

22,000+ tons annual export, 40,000+ sqm facility

Reach

Serving markets across West Africa, North Africa, Middle East, Europe, Central Asia

Certification

ISO 9001, HACCP, Organic, Halal - meeting global standards

Flexibility

OEM/ODM support with low MOQ for growing brands

Reliability

Decades of consistent quality and on-time delivery

 

 

What Our Partners Say
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- A wholesale partner
from West Africa

Houtu Tea has been our trusted supplier for over a decade. Their consistency and responsiveness have been instrumental in growing our private label business.
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- A European private
label brand owner

Working with Houtu on our custom blend was seamless. They understood our vision and delivered a product that exceeded our expectations.
 

Contact Details

If you are interested in working with us then please drop us a line, we would love to hear from

 

Ready to Start?

Whether you're looking for bulk tea supply, ready to launch your private label, or seeking a

reliable long-term manufacturing partner - Houtu Tea is here to help.

Contact us today to discuss your requirements.

 

Shengzhou Houtu Tea Co., Ltd.

Your Trusted Tea Manufacturing Partner Since 1987

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